Vista Viewpoint
Marketing Insight, Advice & Opinions

Archive for September, 2007

The Verizon Experience

I was offered a great promotional deal from Comcast to move my phone lines to their service which saved me about $90 a month in phone service for the next 12 months and about $50 after that. Since we already had cable TV and Internet through them, the deal was one phone for free for [...] → Read more

Thursday September 27th, 2007 in Relationship Marketing | 2 Comments »

Choosing Your Ideal Target Market

In the post Five Key Parts to the Marketing Plan, the first thing you need to do before all else is to identify your ideal customer. It seems that most business owners don’t want to do this for fear of “leaving money on the table”. Being a generalist business that tries to satisfy a broad [...] → Read more

Tuesday September 11th, 2007 in Marketing Plan | 2 Comments »